Give guests a reason to order again: your menu, rewards and useful offers in one app. Build audiences from their order history and measure what brings them back.
Ordering, rewards and delivery under your name.
Reach guests by their purchases and last visit.
Bring the right offer to the guest’s phone.
Measure returning guests, frequency and value.
01 / YOUR RESTAURANT APP
Bring the restaurant menu, delivery checkout and guest account into an app with your name and identity. The ordering menu stays connected to HoreX.
Guests choose dishes and options, confirm where the order should go and follow its progress. Your team handles the order through the connected restaurant and delivery workflows.
Your app gives guests a direct route back to your restaurant. Saved details make the next checkout easier; rewards and relevant offers give them a reason to return. Each identified purchase helps you understand what they order and when to reach out again.
02 / CUSTOMER AUDIENCES
Every identified order adds to the guest’s history in HoreX. Use that history to build audiences: regulars who have not ordered recently, guests who buy a particular dish, or customers with a higher spend.
Combine conditions and preview the matching guests before a campaign. You can also describe an audience in plain language, then review and adjust the suggested filters. For example: regulars who have not ordered for 30 days.
03 / PROMOTIONAL PUSHES
Let regulars know about a new menu, share an offer with a selected audience or invite an inactive guest back. The message arrives on the guest’s phone under your app’s identity.
A tap can open the relevant offer, menu or destination in the app. Set the message and link together so the guest can act on the offer immediately. These campaigns are separate from order-status notifications.
04 / RETURNING GUESTS
Saved details make the next checkout easier. Visible rewards give guests another reason to choose your restaurant.
Guests sign in with their phone number to find saved delivery addresses and recent orders. Those details stay with their HoreX guest profile.
If the restaurant runs a loyalty program, the account also shows rewards and tier progress. Eligible rewards can be applied at checkout according to the program’s rules.
05 / CAMPAIGN & CUSTOMER ANALYTICS
Check which pushes were sent, failed or opened. Use campaign links and promo codes to connect recorded orders and revenue to an offer, then review whether the guests you reached are ordering again.
Customer history connects purchases recorded across HoreX with the same guest. Compare order frequency, average spend and lifetime value; use cohorts to see how the same group returns over time. Orders carrying campaign tags or promo codes show which offer they came from.
06 / DELIVERY UPDATES
App orders reach the guest profile, POS and kitchen in HoreX. Your team can dispatch a courier and reconcile the payment against the same order, while the guest follows its progress in the app.
Tell the guest when the order is accepted, when the courier is on the way or when delivery is complete. Choose the events that are useful for your service.
With Live Activities enabled, delivery progress also appears on the iPhone lock screen and in Dynamic Island on compatible phones.
Guests can follow the courier on a map in the customer app and on the ordering website. Your restaurant sees the delivery in POS, with its assigned courier, guest and payment details.
Ordering, guest accounts, rewards, audiences, push campaigns, delivery tracking and app release.
Put your name and menu on the customer’s phone.
Use your restaurant’s name, icon, colours and menu. We prepare the app’s presentation with you, including the images and description guests see in the stores.
Keep the app and online ordering catalogue together.
The customer app uses the restaurant’s published ordering menu. Dishes, prices and available options are maintained in HoreX alongside the website.
Sign guests into their restaurant account.
When customer registration is enabled, the guest verifies their phone through WhatsApp. The account connects the app to their profile and addresses in HoreX.
Let guests choose a delivery address they have used before.
The guest’s address book stays with their customer record. Building, floor, apartment and courier instructions can be selected again without recreating the delivery details each time.
Give guests a place to review recent orders.
The account lists the guest’s recent website and app delivery orders. They can open the available order details and status without searching through messages.
Show the restaurant’s active loyalty program.
When loyalty is enabled, the account can show points, an AED rewards balance and available program information. The same guest record connects the rewards to order history.
Make the next reward level understandable.
Show progress using the spend or visit unit configured for the guest’s loyalty tier. Levels and thresholds come from the restaurant’s program rather than a separate app-only scheme.
Apply eligible rewards to the order.
Checkout checks the guest’s available rewards and the program’s redemption rules. If a promo code is also present, the configured combination rule determines whether both can be applied.
Let guests open a configured loyalty pass.
When a Wallet pass is configured for the loyalty program, the guest account can provide the pass link. Pass availability depends on the program and supported device.
Choose which order events reach the customer.
Enable the useful events: acceptance, readiness, courier assignment, on the way or completion. Delivery still depends on the customer’s notification permission and device connection.
Keep supported order updates on the lock screen.
With Live Activities enabled for your app, guests can follow an active delivery from their iPhone lock screen. They can check its progress without reopening the app.
Show delivery progress on compatible iPhones.
On compatible iPhones, an active delivery can also appear in Dynamic Island. Guests keep the order’s progress in view while using other apps.
Show the delivery while it is on the way.
The customer status view can show the assigned courier’s reported location after pickup, with the restaurant and destination on the map. Location access ends with the delivery rather than exposing the courier indefinitely.
Use the restaurant’s connected payment choices.
The app follows the ordering channel’s configured payment methods. Online payment requires an active provider; card and wallet availability depend on that connection and the customer’s device.
Connect app guests with the restaurant’s marketing.
Guest profiles and order history can support relevant audiences and offers in HoreX. Marketing campaigns and their consent rules are configured separately from transactional order alerts.
Use the kitchen that serves the delivery address.
The delivery address identifies the kitchen serving the order. Menu availability and delivery charges follow that branch’s settings.
Keep app sales in the same operational system.
The app creates orders in HoreX with their dishes, modifiers, guest details and payment context. Staff do not need to retype the order into a separate POS.
Use the restaurant’s configured preparation flow.
App orders enter the same connected kitchen workflow as direct website orders. Dish mapping and station assignments determine how the kitchen receives the work.
Keep the courier job linked to the guest order.
Dispatch assigns the delivery, the courier confirms pickup and the order carries the delivery status back to the customer channel.
Review the test build before publication.
Prepare branding and the restaurant configuration, review the test build on real phones, then complete the agreed store submission. App-store review and native changes can affect the release timeline.
Confirm branding, menu, delivery areas, payment and guest-account requirements.
Check ordering, sign-in, notifications and delivery updates in the test build.
Approve the store listing and release arrangement. Store review determines the final publication date.
Choose guests by their order history.
Combine last-order date, frequency, spend, ordered items, branch and other customer conditions. Preview matching customers and save reusable audiences for campaigns.
Send relevant offers to opted-in app users.
Choose an audience, compose the title and message, and set the destination or image. Review send and open results for each campaign. Promotional campaigns respect marketing opt-in and active device eligibility.
Connect offers with recorded purchases.
Use tracked campaign links and promo codes to identify related orders and revenue. Push opens are recorded separately; attribution follows the campaign data stored with each order.
Look beyond the first order.
Review recency, frequency and spend alongside customer lifetime value. Cohort analysis follows groups over time to compare retention, revenue and repeat behaviour.
We first prepare your branding, menu and ordering setup, then review a test version with you. The launch date also depends on App Store and Google Play review.
With Live Activities enabled, guests can follow an active delivery on the lock screen without opening the app. Compatible iPhones can also show progress in Dynamic Island.
Guests enter their phone number and confirm the code sent through WhatsApp. This opens their account with saved addresses, recent orders and available rewards. WhatsApp messaging is set up for your restaurant.
The app can show the active program’s balance, points and tier progress, and apply eligible rewards at checkout. Thresholds, rewards and promo-code compatibility come from the restaurant’s loyalty settings.
Guest profiles connect to HoreX audiences and campaigns. Use the marketing workspace to choose who receives an offer. App order notifications have their own settings, so you can choose which delivery updates to send.
Yes. Branch visibility and your published catalogue determine which dishes guests can order. Address coverage identifies the kitchen serving the delivery. We can review any additional menu rules with you during the demo.
App orders are recorded in HoreX with their lines, guest and payment context. Kitchen preparation, delivery and financial records follow the configured restaurant workflows and source documents.
Yes. The app uses your agreed restaurant name, icon and branding. The publishing account and support arrangement are agreed with you during setup.
We review your language and right-to-left requirements as part of the app scope, including the menu, checkout and customer account. Ask to see those screens in the test version.
HoreX can prepare the release under its store accounts. If you want to use restaurant-owned Apple and Google accounts, that arrangement and the account fees are agreed during setup.
Explore a campaign for your restaurant: choose an audience, send an offer and follow the next order through HoreX.
